Estee Lauder recently “acquired a minority stake ” in Deciem, the parent brand behind The Ordinary. This means oodles of money for them, and lots of new products from The Ordinary for us! So, I was stalking The Ordinary website as I do, and I noticed quite a few new interesting products; The Ordinary Matte WaterColours , a bunch of new suncare and new Vitamin C products
The Ordinary New Vitamin C Products – The Ordinary Vitamin C Suspension 30% in Silicone , The Ordinary 100% L-Ascorbic Acid Powder
The Ordinary is expanding their Vitamin C range! They’re creating a grit-less version of my current favourite: the Vitamin C Suspension 23%. This new product is called The Ordinary Vitamin C Suspension 30% in Silicone and will contain silicone so that it won’t feel gritty or sting as much, and it will also contain 30% Ascorbic Acid to make up for the fact that silicone kinda diminishes skin utilization of Ascorbic Acid.
Personally, I like the Vitamin C Suspension 23%. It never stung and the gritiness never really bothered me, and always went away when I applied a mositurizer anyway, but I love that they are listening to customer complaints and offering more options.
There’s also The Ordinary 100% L-Ascorbic Acid Powder which I just have to admit that I wouldn’t even know what to do with! Deciem claims it is for experts and you can mix it with other products in your regimen. Definitely something I have to carefully consider before buying.
The Ordinary Suncare Products , Launch Details
Moving on to slightly more fun stuff: The Ordinary is coming launching 5 new suncare products! This is something I am super excited about because I just don’t know of ANY good suncare in the price range of The Ordinary. My current favourite suncare products are from Vichy and La Roche Posay which 1. Are not exactly widely accessible and 2. Are not exactly cheap unless you catch them on sale.
The suncare products from The Ordinary are:
I already know I will be getting the Mixed UV Filters SPF 30 + Oil Control because an affordable mattifying sunscreen sounds like an absolute dream! The first three will contain natural moisturizing factors so those will probably be a moisturizer and sunscreen all in one, which would be really convenient. I’m also curious about the Invisible UV Filters SPF 35. I will update this post as soon as I have more info.
Physical vs Chemical Sunscreen
If you don’t know what the hell all those different sunscreens are supposed to do, let me break it down for you. Physical or mineral sunscreen employs the use of minerals like Titanium Dioxide and Zinc Oxide to scatter the sun’s rays at the skin surface thereby protecting the wearer from the damaging effects of these rays. The major downside to this is that these mineral sunscreens tend to leave a cast especially on deep skin.
These contain carbon based substances that work by transforming the rays and releasing them as heat from the skin. This one has a whole plethora of problems such as needing reapplication and not being effective till a few minutes after application.
There is so much more to know about both types of suncare, but this is the gist of it, and as always I encourage you to do your own research about which product might be best for you.
Anyway, the general consensus is that the best suncreens use both mineral and chemical filters and I assume that is what The Ordinary suncare labeled “Mixed UV Filters” do.
According to Deciem, The Ordinary Suncare will launch at the end of summer 2017.
The Ordinary Matte WaterColors / The Ordinary Matte WaterColours
Update: So we have confirmation! Matte Watercolors is a water-based mattifying, pore minimizing foundation and it launches in a few months! I’m excited to try this, since The Ordinary Colours Coverage Foundation is not particularly oily-skin friendly.
The Ordinary Dewy Watercolors / The Ordinary Dewy Watercolours.
The Ordinary will also be launching water based foundations with a dewy finish. These are the dewy watercolors.
None of these products have been released yet, but since they’re already up on The Ordinary Website I suspect they will be available for purchase sooner rather than later.
***All photos used in this post were gotten from the Deciem Instagram account unless otherwise stated.
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